Most businesses nowadays have their own website. Business websites help customers find the business and learn about the services it provides, and are therefore the most effective marketing tools a small business might have. Online reservation systems take this to another level, allowing customers to book 24/7 on the internet.
When looking for services many people like to check out several different businesses before deciding which to book with. Allowing online reservations on your website greatly increases the likelihood of a customer booking with your company, rather than the next business that shows up on Google which does allow online bookings.
You don’t have to be an IT wiz to use an online reservation system. Online booking systems can be surprisingly an easy task to setup, install, and use because of today’s generation of online web-based booking software.
For an online reservation system to work it requires some details about your organization and the service it provides. Firstly, it needs to learn the what services your visitors can book including pricing details, and any information you would like to show your customers when they’re selecting a service to book. A good system will provide you with an easy way of defining your services. Whenever a customer makes a reservation they’ll firstly pick the service they want to book.
Secondly, your online booking system will request you to enter information on your staff or resources. Staff/resources are what provide those services. For example, John Citizen might provide services A,B, and C, while Mary Smith might provide services A,B and E. The machine will prevent double bookings with this particular information, while still allowing your customer to book a service if there’s a staff/resource available for the chosen time slot.
It’s important that the booking system you select lets you specify the times and times your staff/resources are available for booking, and it also needs to let you over-ride the default working days/times if needed. Your staff may go on holidays, or take a half day off here and there, so you’ll want your booking calendar to reflect this preventing your customers to book a staff member that’s not available.
Once these details have been entered in to the reservation system you’ll then need to plug it into your site. This is done by copying and pasting some HTML code directly into your website. Once your done you’re good to go, and your business and customers can start benefitting from online reservations.